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Porsche Mobil 1 Supercup

Since 1993, the Porsche Mobil 1 Supercup has been supporting the FIA Formula One World Championship. A professional and high-ranking race series which enjoys a strong appreciation among enthusiasts, but also has a growing acceptance among those outside the "enthusiast" category.

3 THINGS TO KNOW
1. Schedule supports Formula One events
2. More cost effective way to enjoy the benefits of a Formula One event
3. Porsche relationship provides premium positioning and imagery

AVERAGE FAN PROFILE
Average Fan Age: 36
Income: above normal indexes
Education: above normal indexes

STRATEGIC MEDIA PARTNERS
Terrestrial

LEADING SPONSORS
Michelin, Mobil 1, Canon, Henkel, Infineon, IRWIN, Veltins, Rolex and Adidas

TOP MANUFACTURERS
Michelin and Porsche

TOP DRIVERS
Jeroen Bleekemolen
, René Rast
, Stefan Rosina
, Patrick Huisman
, Alessandro Zampedri

AVERAGE ATTENDANCE
170,000


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